JO.DECOR
An interiors brand signed by the person behind it.
- Sector
- Interior design
- Year
- 2025
- Scope
- Branding
- Client
- JO.DECOR

JO.DECOR is Joana Marcão’s interior design studio. Every project starts from the routines and story of the people who will live in the space. The brand had to be as personal as that work, and close to the nature behind its materials.
We started from the name. “JO.” is Joana’s hand-drawn signature and DECOR is what the studio does. In one logo variation the signature embraces a circle: the person at the centre of every project. We added earth tones, the Parkinsans and Satoshi typefaces, patterns and icons inspired by natural materials, and applications for social media and brand pieces.
“Rooted in nature. Tailored to you.”
Branding
Identity, visual system and applications.
Logo and signature



The brand in the space







Patterns and icons






Delivered · Branding
- 01Name concept
- 02Logo and signature
- 03“JO embraces” variation
- 04Colours
- 05Typography
- 06Patterns and icons
- 07Social media
- 08Brand pieces
Edgoo Networks
A global network explained with one simple idea: the sky.
